1. What is a raw food bar?
A fast emerging trend in healthy eating, raw food is exactly what it sounds like: uncooked, minimally processed food. The secret to its health benefits are exactly that–all foods are whole, as mother nature intended, and contain a great deal of enzymes, vitamins and minerals that are often lost during the cooking process. But by no means is raw food boring, as the above picture of a raw slice of pizza from a raw food restaurant in Vancouver can attest. Several factors make raw food an eco-friendly choice. Because raw food is virtually all vegan, it tends to be extremely eco-friendly. One of the secrets to amazing-tasting raw food is that it is usually very fresh, meaning that much of it is sourced from local growers. And since it is minimally processed, there are no large ovens, fryers, or stoves that need fuel or electricity.
With Uma Thurman, Mel Gibson, Woody Harrelson, Jason Mraz, and other celebrities following raw food diets, and many authors and health advocates writing books and talking to groups promoting the health benefits of a raw food diet, expect the trend toward incorporating more raw foods into people’s diets to continue, creating niche opportunities for businesses like this.
Do keep in mind that a small minority of foods (e.g., buckwheat greens, cassava, kidney beans) may contain toxins (mostly trace amounts) in their raw form that may be eliminated during the cooking process. You’ll want to be aware of these and exclude them from your meals.
2. What required knowledge or skills are necessary?
Raw food prep is as much art as it is science. One eco-entrepreneur ascribed the success of his raw food bar to ‘absolutely delicious food’, so the essential element of success may hinge on your ability as a ‘chef’. You’ll want to be fully trained in this area, or have a partner who is, as raw food prep is as different from traditional cooking as twitter is to email. Similar, but so very different. Aside from that, food service experience would be beneficial.
3. How much money is required to start?
$$ (on a scale of $ to $$$$$)
4. What is the income potential?
$$-$$$ (on a scale of $ to $$$$$)
5. What is the best location for a farmer’s market?
Urban (best), semi-urban (very good), suburbs (fair), rural (poor).
6. Three best questions to ask yourself to find out if this business is right for you (if you can answer yes to all three, this business might be for you):
Do you have a passion for healthy food?
Do you enjoy people who are extremely passionate about health, spirituality, and vitality?
Are you well-organized enough to prepare many food items a day prior to serving them, as many raw food dishes require?
Interested in starting one in your community? Where do you begin? What permits do you need? Who is your target customer? How do you find them? What is the best use of your limited advertising dollars? What’s the best way to attract a great employee or volunteer? What does an average day look like? What strategic tips do veteran eco-entrepreneurs suggest for startups like you?
There’s a lot to think about. Rest easy. Our mission is to help you succeed, so drop us a line (Info@GreenBusinessVillage.com). We’ll get you a business planning document to get you on your way for ONLY $199! We also guarantee our work, so if you are not satisfied, you get your money back!*
Take a look at a sample table of contents and a few sample excerpts from similar plans here. In essence, we’ll provide you the What, When, Where, and How…you provide the Who!
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