Furniture Manufacturing

1. What is a sustainable furniture manufacturing ?

Sustainable furniture is supplied from natural sources (e.g., reclaimed, recycled or repurposed wood and canvas) and is made using healthy practices that benefit the environment, the customer and employees. Sustainable furniture combines high quality artisanship with a commitment to natural living.

In all, the furniture manufacturing industry in the U.S. is about an $85 billion dollar industry.  Two main categories dominate:  household furnishing and office furnishings.  Large manufacturers like Herman Miller and Sealy have large market shares in certain segments, but a high degree of segmentation exists in the industry, meaning that more than half of all furniture manufacturing in the U.S. is done by small companies.  Here, we focus on small-scale operations that use renewable, locally sourced materials to create interesting, unique, and perhaps custom furnishings.  However, the business success is more dependent on your skills as a craftsman than on any industry trends.

2. What knowledge or skills are necessary?

Significant skills are required to craft high-quality furniture. You should have substantial training or experience in woodworking and handicraft skills prior to starting your business.  If you do not have these skills, this is not a good business for you to start, period.

3. How much money is required to start?

$$ – $$$  (on a scale of $ to $$$$$)

4. What is the income potential?

$$$ – $$$$ (on a scale of $ to $$$$$)

5. What is the best location for a furniture manufacturing business?

You can start your furniture business from any location (eg, private workshop) as long as you are able to transport your furniture to individual customers or retail outlets.

6.  Best questions to ask yourself to find out if this business is right for you (if you can answer yes to all three, this business might be for you):

Do you have the skills to craft attractive and practical sustainable furniture?
Are you artistic and creative?
Do you enjoy working with your hands?
Do you like promoting, exhibiting and selling your creations?


Interested in starting one in your community? Where do you begin?  What permits do you need?  Who is your target customer?  How do you find them?  What is the best use of your limited advertising dollars?  What’s the best way to attract a great employee or volunteer?  What does an average day look like?  What strategic tips do veteran eco-entrepreneurs suggest for startups like you?

There’s a lot to think about.  Rest easy.  Our mission is to help you succeed, so drop us a line (  We’ll get you a business planning document to get you on your way for ONLY $199!  We also guarantee our work, so if you are not satisfied, you get your money back!*

Take a look at a sample table of contents and a few sample excerpts from similar plans here.   In essence, we’ll provide you the What, When, Where, and How…you provide the Who!

*Subject to the terms of our Licensing Agreement.

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